Case Studies

Real Campaigns. Real Results.

See how businesses across different industries used ConvertGrid to capture more leads, grow their email lists, recover abandoning visitors, and drive meaningful conversion improvements.

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41%
Avg. Email Subscriber Increase
27%
Average Trial Signup Lift
52%
Newsletter Growth for Publishers
34%
More Qualified Leads for Agencies
UN
UrbanNest Home
eCommerce — Home Decor & Furniture

How UrbanNest Used Exit-Intent and Email Capture to Recover Abandoning Shoppers and Grow Their List by 41%

+41% Email Growth
Cart Recovery
The Challenge

UrbanNest Home was driving significant traffic to their online store through social media and content partnerships, but too many visitors were browsing without buying — and leaving without subscribing. Their email capture rate was below industry average at just 1.2%, and cart abandonment was costing them meaningful monthly revenue. They had the traffic. They needed the conversions.

The Strategy

Using ConvertGrid, UrbanNest launched three targeted campaigns simultaneously: an exit-intent popup offering a 10% discount in exchange for an email address, a persistent free shipping bar visible site-wide showing customers their shipping threshold, and a scroll-triggered slide-in for newsletter signups on their blog and buying guides. Each campaign was targeted to the right page and visitor type.

Campaigns Used
Exit-Intent Popup Free Shipping Bar Newsletter Slide-In Exit Intent Targeting Scroll Trigger

"We were skeptical at first, but within two weeks the exit-intent popup alone had captured hundreds of emails and driven multiple recovered purchases. The setup took less than an hour."

Results Achieved
+41%
Increase in Email Subscribers
+18%
Offer Click-Through Rate
+12%
Lift in Recovered Conversions
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FP
FlowPilot
SaaS — Workflow Automation Platform

How FlowPilot Boosted Free Trial Signups by 27% and Demo Bookings by 19% with Targeted Page Campaigns

+27% Trial Signups
+19% Demo Bookings
The Challenge

FlowPilot was investing heavily in content marketing and paid acquisition, driving solid traffic to their website. But their trial signup rate was underperforming — visitors were coming, reading, and leaving without converting. Their pricing page had especially poor conversion, despite being visited by high-intent prospects. They needed a way to activate that intent without redesigning their entire site.

The Strategy

FlowPilot deployed three targeted campaigns using ConvertGrid: a page-targeted CTA popup on their pricing page offering a 14-day free trial, a demo-request slide-in on their feature comparison pages, and an exit-intent modal on their homepage driving visitors toward a free trial before they left. Each campaign was shown only to the right visitor at the right page, not site-wide.

Campaigns Used
Page-Targeted Popup Demo Request Slide-In Exit-Intent Modal Page Targeting

"The demo slide-in on our features pages changed everything. It appeared at exactly the moment when visitors had just read about our key capabilities — perfect timing for a 'want to see this in action?' message."

Results Achieved
+27%
Increase in Free Trial Signups
+19%
Increase in Demo Bookings
+34%
Better Conversion on Pricing Page
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BP
BrightPath Studio
Marketing Agency — Digital & Creative Services

How BrightPath Studio Increased Qualified Lead Submissions by 34% Without Increasing Their Ad Budget

+34% More Leads
Lower CPL
The Challenge

BrightPath Studio, a full-service digital marketing agency, was struggling with a common problem: plenty of website traffic from content and organic search, but too few qualified inbound leads reaching their sales team. Their contact form was buried in the navigation, and service page visitors were leaving without taking any action. More ad spend wasn't the answer — smarter conversion was.

The Strategy

BrightPath deployed ConvertGrid to add targeted lead capture to their highest-traffic service pages. They created a lead magnet popup offering a free marketing audit, a sticky consultation bar visible across all service pages, and page-specific CTAs on their SEO and paid ads service pages. All campaigns linked to a short multi-step lead qualification form.

Campaigns Used
Lead Magnet Popup Consultation Bar Page-Specific CTAs Multi-Step Form

"We were sitting on a goldmine of qualified traffic and not doing enough with it. ConvertGrid helped us turn page visitors into consultation requests — exactly the outcome we needed."

Results Achieved
+34%
Qualified Lead Form Submissions
Lower
Cost Per Lead from Existing Traffic
+28%
Consultation Requests from Service Pages
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GD
Growth Daily
Publisher — Business & Marketing Content

How Growth Daily Increased Newsletter Signups by 52% Using Scroll-Based Opt-In Campaigns Across Their Top Articles

+52% Newsletter Growth
3x Subscriber Rate
The Challenge

Growth Daily had built a substantial content library with hundreds of thousands of monthly readers. Their articles were ranking well, getting shared widely, and driving solid referral traffic. But their newsletter subscriber base wasn't growing at the rate their traffic suggested it should. Most visitors were reading one article and leaving, never signing up for their daily newsletter. Their passive sidebar signup form was getting almost zero clicks.

The Strategy

Growth Daily used ConvertGrid to place scroll-triggered newsletter opt-in campaigns on their top-performing articles. After a reader had scrolled 70% of an article — demonstrating genuine engagement — a polished slide-in appeared offering to send the reader more content like what they were currently reading. They also added embedded opt-in forms at the bottom of every article and an exit-intent newsletter popup.

Campaigns Used
Scroll-Based Slide-In Embedded Opt-In Forms Exit-Intent Newsletter Scroll Depth Trigger

"Before ConvertGrid, our best articles would get thousands of reads and almost no newsletter signups. Now they work as 24/7 subscriber machines — automatically."

Results Achieved
+52%
Newsletter Subscriber Growth
3x
Faster List Growth Rate
+38%
Higher Returning Visitor Rate
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EA
Elevate Advisory
Business Coach — Strategic Growth Consulting

How Elevate Advisory Increased Booked Strategy Calls by 23% by Placing Targeted CTAs at Peak Visitor Intent Moments

+23% Strategy Calls
Better Lead Quality
The Challenge

Elevate Advisory's founder had built a strong reputation and had solid website traffic from speaking engagements, podcast appearances, and LinkedIn. But converting that traffic into actual strategy call bookings was inconsistent. Visitors would browse the site, read case studies, and then leave without booking. The gap between interest and action was costing the business meaningful pipeline opportunities every week.

The Strategy

Elevate Advisory used ConvertGrid to place strategic call-to-action campaigns across their highest-intent pages. A targeted CTA bar appeared on their "Work With Me" and case study pages driving visitors to book a free 30-minute strategy call. They also deployed a free guide opt-in popup for new visitors — capturing email before they were ready to book — and a time-on-page triggered prompt after 3 minutes of engagement.

Campaigns Used
CTA Sticky Bar Free Guide Opt-In Time-Based Prompt Page Targeting

"My website was doing a lot of the work but not closing. ConvertGrid helped me bridge that gap — now my site consistently converts browsers into booked calls."

Results Achieved
+23%
Increase in Booked Strategy Calls
Better
More Qualified Leads in Pipeline
+31%
Conversion from Landing Page Traffic
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